I'm Alice Pailhès — a psychological scientist who reveals the hidden forces that shape our choices, beliefs, and behaviors.

By blending illusion and psychology, I help people see what their minds are hiding from them and how that understanding can spark transformation, insight, and awe.

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I combine the rigor of psychological science with the wonder of magic to create experiences that both captivate and transform — whether I’m writing, speaking, or building interactive experiments. My work helps people and organizations understand their mental blind spots, decision-making patterns, and cognitive biases, so they can become more aware, empowered, and intentional in everything they do.

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What I Offer

I offer tailored services that focus on both personal and organizational transformation:

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• For Organizations & Teams:
  I design customized workshops and training programs to help your teams overcome cognitive biases, enhance critical thinking, and make better decisions. 

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• For Conferences & Events:
  I deliver interactive, thought-provoking keynotes that bring psychology to life through captivating demonstrations and illusions — leaving audiences inspired, informed, and delighted. 

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• For Creatives & Researchers:
  I collaborate with artists, creators, and academics to enhance their work with psychological insights, helping them push boundaries and connect with audiences in deeper, more meaningful ways.

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A Unique Approach to Transformative Experiences

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By combining cutting-edge psychological research with the art of magic, I create experiences that leave a lasting impact. I help individuals and organizations unlock their full potential by addressing the cognitive biases and perceptual blind spots that influence behavior. My workshops and talks are designed to engage, educate, and inspire.​